
Increasing Student Employability and Career Readiness
Karen Freberg
Dr. Anna Stumpf
Linda Burkley, APR

Resources
Meet your presenters

Karen Freberg
Associate Professor in Strategic Communications
University of Louisville
Karen Freberg (@kfreberg) is an Associate Professor in Strategic Communications at the University of Louisville where she teaches, researches, and consults in social media strategy, public relations, and crisis communication. Freberg has experience working with brands such as Hootsuite, General Motors, Breeders’ Cup, Facebook, Adobe, and Chipotle. Freberg's experience in both academia and industry makes her the perfect pick to be the author of the upcoming Stukent "Personal Branding".

Linda Burkley, APR
PR Lecturer
Susquehanna University
Linda Burkley is a full-time lecturer in public relations at Susquehanna University in Selinsgrove, PA (50 miles north of Hershey) and is an Emily Post certified etiquette trainer. Linda is also the President of Ardis Communications, a boutique public relations firm specializing in creative collateral, strategic campaign development and media/leadership/communications training for small businesses and non-profit organizations.
She has been published in numerous local and state publications and, with her high school English teacher, is the co-author an off-Broadway play, “The Man in the Window.” Linda received the prestigious APR in 2005, an accreditation conferred by the Public Relations Society of America (PRSA). A strong believer in experiential education, Linda is the faculty advisor for Susquehanna’s PRSSA Chapter, guiding her students to win two consecutive state titles for organ donor campaigns in addition to one national first place award.
Linda holds a B.A. from La Roche College in Pittsburgh, and an M.A. from Duquesne University.
Dr. Anna Stumpf
Dr. Anna Stumpf stands out as a consultant and coach with a specialized understanding of younger millennials and Gen Z. Her 18 years as a full-time educator, combined with her experience at the world’s largest company, have given her deep insights into these generations.

Karen Freberg
Associate Professor in Strategic Communications
University of Louisville
Karen Freberg (@kfreberg) is an Associate Professor in Strategic Communications at the University of Louisville where she teaches, researches, and consults in social media strategy, public relations, and crisis communication. Freberg has experience working with brands such as Hootsuite, General Motors, Breeders’ Cup, Facebook, Adobe, and Chipotle. Freberg's experience in both academia and industry makes her the perfect pick to be the author of the upcoming Stukent "Personal Branding".
Dr. Anna Stumpf
Dr. Anna Stumpf stands out as a consultant and coach with a specialized understanding of younger millennials and Gen Z. Her 18 years as a full-time educator, combined with her experience at the world’s largest company, have given her deep insights into these generations.

Linda Burkley, APR
PR Lecturer
Susquehanna University
Linda Burkley is a full-time lecturer in public relations at Susquehanna University in Selinsgrove, PA (50 miles north of Hershey) and is an Emily Post certified etiquette trainer. Linda is also the President of Ardis Communications, a boutique public relations firm specializing in creative collateral, strategic campaign development and media/leadership/communications training for small businesses and non-profit organizations.
She has been published in numerous local and state publications and, with her high school English teacher, is the co-author an off-Broadway play, “The Man in the Window.” Linda received the prestigious APR in 2005, an accreditation conferred by the Public Relations Society of America (PRSA). A strong believer in experiential education, Linda is the faculty advisor for Susquehanna’s PRSSA Chapter, guiding her students to win two consecutive state titles for organ donor campaigns in addition to one national first place award.
Linda holds a B.A. from La Roche College in Pittsburgh, and an M.A. from Duquesne University.
Build career readiness across disciplines
Discover Stukent Simternships® and courseware that help you create hands-on, career-focused learning experiences for your students.
Build Career Readiness Across Disciplines
Discover additional Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.