The Advanced Selling Simternship & “Advanced Selling” Courseware

Prepare your students to sell like pros

The Advanced Selling Simternship & “Advanced Selling” Courseware

Prepare your students to sell like pros

The Advanced Selling Simternship

An immersive way for students to experience the full sales cycle

Help your students build real-world selling skills! The Advanced Selling Simternship® asks students to step into the role of an account executive at SalesHub, a simulated CRM software company. Across 13 rounds, students complete realistic sales activities, including prospecting, discovery calls, handling objections, and closing deals. Along the way, they receive real-time feedback that helps them refine their skills and build confidence.

Combine the Simternship with the “Advanced Selling and Sales Management” courseware for a fully aligned, work-integrated learning experience.

Build career-ready sales skills

This Simternship gives students the chance to apply advanced selling techniques in a low-risk, hands-on environment. Each round strengthens a different skill set:

Preview

What’s in a Simternship round?

Each round asks students to apply what they’ve learned to real-world selling scenarios. Curious to see how the Simternship works? Take a guided tour of a round!

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See how easy it is to add experiential learning to your course with the Advanced Selling Simternship.

See how easy it is to add experiential learning to your course with the Advanced Selling Simternship.

See how easy it is to add experiential learning to your course with the Advanced Selling Simternship.

B.J. Allen, Ph.D.

Donald Kelly

The “Advanced Selling and Sales Management” courseware

B.J. Allen, Ph.D.

Donald Kelly

The “Advanced Selling and Sales Management” courseware

Career-focused sales training built for your classroom

The “Advanced Selling and Sales Management” courseware provides your students with a comprehensive, career-focused introduction to high-level B2B selling. Each chapter helps students develop practical skills they can use in real sales roles, such as qualifying leads, running discovery calls, managing teams, and navigating international markets.

You'll also get a full suite of ready-made resources to support your course, including lesson plans, lecture slide decks, auto-graded quizzes, engaging video walkthroughs, and a sample course calendar.

Ready-to-use instructional resources

Spend less time on course preparation! From auto-graded chapter quizzes to turnkey lesson plans, lecture slide decks, and more, “Advanced Selling and Sales Management” includes a full suite of instructional resources.

Annually Updated Text

Engaging Resources

Auto-Graded Activities

Hands-on, Project-Based Learning

Ready-to-use instructional resources

Spend less time on course preparation! From auto-graded chapter quizzes to turnkey lesson plans, lecture slide decks, and more, “Advanced Selling and Sales Management” includes a full suite of instructional resources.

Annually Updated Text

Engaging Resources

Auto-Graded Activities

Hands-on, Project-Based Learning

Preview

Explore the table of contents

The “Advanced Selling and Sales Management” courseware gives your students a comprehensive view of the modern sales landscape, including prospecting and discovery, negotiation, closing, and leadership. Each chapter builds practical skills through real-world scenarios and proven sales frameworks, helping students master high-level selling techniques and prepare for today’s competitive workforce.

Chapter 1: Foundations of Professional Selling

Chapter 2: The Sales Process

Chapter 3: Selling Analytics and Research

Chapter 4: Landing Large Accounts

Chapter 5: Asking Questions and Sales Methodologies

Chapter 6: Resolving Customer Objections

Chapter 7: Closing and Negotiations

Chapter 8: Virtual Sales Meetings

Chapter 9: Lead Generation and Social Selling

Chapter 10: Sales Management: Hiring and Managing a Sales Team

Chapter 11: Sales Management: Motivating and Coaching Sellers

Chapter 12: Sales Management: International Selling

Turnkey instructor resources

Save time with a complete instructor tool kit that includes auto-graded activities, expert videos, test banks, lesson plans, lecture slides, and resources that support any course format — face-to-face, hybrid, and online.

Turnkey instructor resources

Save time with a complete instructor tool kit that includes auto-graded activities, expert videos, test banks, lesson plans, lecture slides, and resources that support any course format — face-to-face, hybrid, and online.

Turnkey instructor resources

Save time with a complete instructor tool kit that includes auto-graded activities, expert videos, test banks, lesson plans, lecture slides, and resources that support any course format — face-to-face, hybrid, and online.

12

chapters

12

chapters

100+

instructor resources

100+

instructor resources

Auto-graded quizzes

Auto-graded quizzes

25

assignments

25

assignments

12-part continuing project

12-part continuing project

Slide decks, lesson plans, and exams

Slide decks, lesson plans, and exams

Sample syllabus + course outline

Sample syllabus + course outline

Access to the AI in Marketing Micro Module

Access to the AI in Marketing Micro Module

Cumulative glossary for student reference

Cumulative glossary for student reference

12

chapters

Auto-graded quizzes

12-part continuing project

Sample syllabus + course outline

Cumulative glossary for student reference

100+

instructor resources

25

assignments

Slide decks, lesson plans, and exams

Access to the AI in Marketing Micro Module

See how easy it is to teach your next course with the “Advanced Selling and Sales Management” courseware.

About the Authors

B.J. Allen, Ph.D.

B.J. Allen is a marketing professor at Brigham Young University and an award-winning educator with expertise in sales, innovation, and marketing strategy. His research has been published in top academic journals, including the “Journal of Marketing” and the “Journal of Retailing,” and he serves on the editorial board of the “Journal of Product Innovation Management.” B.J. has received national recognition for both his teaching and scholarship — including the PDMA’s Best Dissertation Award — and teaches courses in new product innovation, strategy, and professional selling. He lives in Provo, Utah, with his wife and five children.

Donald Kelly

Donald Kelly is a global sales trainer, speaker, and host of The Sales Evangelist podcast. A former top-performing tech sales representative, Donald now trains sellers and teams at companies such as VMware, Citi, and New York Life, and teaches sales as an adjunct professor at BYU–Idaho. His podcast reaches listeners in over 155 countries and has been featured by “Forbes, Inc.,” and “Entrepreneur.” Donald’s mission is to help sellers build confidence, close more deals, and do BIG things in sales.

Build career readiness across disciplines

Discover Stukent Simternships® and courseware that help you create hands-on, career-focused learning experiences for your students.

Build Career Readiness Across Disciplines

Discover additional Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.

Always have the latest edition

The “Advanced Selling and Sales Management” courseware contains robust instructional resources for educators and students. Best of all, the Stukent team updates the courseware annually, which means your curriculum will always be on the cutting edge of industry.

Instructor support you can count on

Instructor support you can count on

With a 96.4% satisfaction rate and an average response time under 10 minutes, the Stukent Support Team and customer success managers ensure you can focus on teaching.

Support for you, support for students

Whether you need help logging into your Simternship, navigating your courseware, or troubleshooting an issue, we're here to help!

Connect with your dedicated Stukent customer success manager

Your go-to contact to save hours on course preparation. Book a time to discuss course setup, LMS integration, or adopting additional products.

Learn to navigate your Stukent course

Prerecorded training videos and step-by-step instructions help you build courses, add students, and master the platform.

Support for you, support for students

Whether you need help logging into your Simternship, navigating your courseware, or troubleshooting an issue, we're here to help!

Connect with your dedicated Stukent customer success manager

Your go-to contact to save hours on course preparation. Book a time to discuss course setup, LMS integration, or adopting additional products.

Learn to navigate your Stukent course

Prerecorded training videos and step-by-step instructions help you build courses, add students, and master the platform.

Support for you, support for students

Whether you need help logging into your Simternship, navigating your courseware, or troubleshooting an issue, we're here to help!

Connect with your dedicated Stukent customer success manager

Your go-to contact to save hours on course preparation. Book a time to discuss course setup, LMS integration, or adopting additional products.

Learn to navigate your Stukent course

Prerecorded training videos and step-by-step instructions help you build courses, add students, and master the platform.

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August 8, 2025 | 1 p.m. EST

FREE WEBINAR

Preparing Students for PR Careers: Industry Insights & Classroom Strategies

FREE WEBINAR

Gen Z & Beyond: Decoding the Future of Consumer Behavior

FREE WEBINAR

Mastering the Virtual Classroom: Best Practices for Online Teaching

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

August 8, 2025 | 1 p.m. EST

FREE WEBINAR

Preparing Students for PR Careers: Industry Insights & Classroom Strategies

FREE WEBINAR

Gen Z & Beyond: Decoding the Future of Consumer Behavior

Free educator resources

Find inspiration for your next course with a new assignment, case study, or curriculum proposal template.

Free Educator Resources

Find inspiration for your next course with a new assignment, case study, or curriculum proposal template.

Free Educator Resources

Find inspiration for your next course with a new assignment, case study, or curriculum proposal template.

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