7 Creative Ways to Leverage Your Personal Brand to Create Opportunities

Karen Freberg

About this webinar

We have heard for years how it is important to have a personal brand, but what we haven’t heard about is what happens next. Karen will speak on what happens next by answering questions such as, “How can we leverage a personal brand to create professional opportunities for our students?” and “How can we make an impact on our field with what we present and do on our social media platforms?” The presentation will include ways educators can apply insights from their personal brands into their classes, communities, and industries.







Meet your presenter

Karen Freberg

Associate Professor in Strategic Communications

University of Louisville

Karen Freberg (@kfreberg) is an Associate Professor in Strategic Communications at the University of Louisville where she teaches, researches, and consults in social media strategy, public relations, and crisis communication. Freberg has experience working with brands such as Hootsuite, General Motors, Breeders’ Cup, Facebook, Adobe, and Chipotle. Freberg's experience in both academia and industry makes her the perfect pick to be the author of the upcoming Stukent "Personal Branding".

Karen Freberg

Associate Professor in Strategic Communications

University of Louisville

Karen Freberg (@kfreberg) is an Associate Professor in Strategic Communications at the University of Louisville where she teaches, researches, and consults in social media strategy, public relations, and crisis communication. Freberg has experience working with brands such as Hootsuite, General Motors, Breeders’ Cup, Facebook, Adobe, and Chipotle. Freberg's experience in both academia and industry makes her the perfect pick to be the author of the upcoming Stukent "Personal Branding".

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