Cookies, Clicks, and Credit Cards: Teaching Students How Their Data is Used and Protected

Debika Sihi is an associate professor of business at Southwestern University. Her research explores the impact of technological innovations on marketing strategy. She has published works in peer-reviewed marketing and business journals and serves on the editorial board of Marketing Education Review. Debika teaches a variety of business courses, including digital and strategic marketing. Debika also actively participates with initiatives in the vibrant entrepreneurship community in Austin, Texas.