Create Meaningful Learning Using Mobile Marketing Cases
Mary Beth McCabe
Meet your presenter
Mary Beth McCabe
Associate Professor of Marketing
National University’s School of Business and Management
McCabe is an associate professor of marketing at National University’s School of Business and Management where she teaches mobile marketing, marketing management, and marketing research. She has authored journal articles and research conference presentations on mobile marketing and social media. She is recognized for creating the first specialization in mobile marketing and social media for the MBA.
Mary Beth McCabe
Associate Professor of Marketing
National University’s School of Business and Management
McCabe is an associate professor of marketing at National University’s School of Business and Management where she teaches mobile marketing, marketing management, and marketing research. She has authored journal articles and research conference presentations on mobile marketing and social media. She is recognized for creating the first specialization in mobile marketing and social media for the MBA.
Build career readiness across disciplines
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Build Career Readiness Across Disciplines
Discover additional Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.