Media Relations During a Crisis: Controlling the Narrative
Dr. Shelly Wigley
About this webinar
You cannot control the media during a crisis, but you can control how you respond to them. Learn how to prepare your students for media interviews, how to stay on message with reporters, and how to answer the media’s difficult questions during a crisis.
Meet your presenter
Dr. Shelly Wigley
Associate Professor
University of Texas at Arlington
With Shelley’s experience as a journalist, producer, and public relations specialist, she eventually found a passion for crisis communication. In 2001, she began her teaching career at her alma mater Oklahoma State University as an Assistant Professor of public relations. In 2007, Dr. Wigley completed her PhD in Mass Communication at University of Oklahoma. A year later, Shelley served as adviser for the Public Relations Student Society of America and also became a member of the PRSA in the same year.
After over 20 years teaching, Dr. Wigley now teaches at the University of Texas at Arlington and has developed an interactive style of teaching that not only teaches student about crisis communication and PR, but also how to do it. Combining her enthusiasm for crisis communication and interactive learning, she believed that authoring Crisis Communication: Anticipate. Navigate. Mitigate. with Stukent was the perfect opportunity to create a course material to teach and train students EVERYTHING they will need to be successful in crisis communication.
Dr. Shelly Wigley
Associate Professor
University of Texas at Arlington
With Shelley’s experience as a journalist, producer, and public relations specialist, she eventually found a passion for crisis communication. In 2001, she began her teaching career at her alma mater Oklahoma State University as an Assistant Professor of public relations. In 2007, Dr. Wigley completed her PhD in Mass Communication at University of Oklahoma. A year later, Shelley served as adviser for the Public Relations Student Society of America and also became a member of the PRSA in the same year.
After over 20 years teaching, Dr. Wigley now teaches at the University of Texas at Arlington and has developed an interactive style of teaching that not only teaches student about crisis communication and PR, but also how to do it. Combining her enthusiasm for crisis communication and interactive learning, she believed that authoring Crisis Communication: Anticipate. Navigate. Mitigate. with Stukent was the perfect opportunity to create a course material to teach and train students EVERYTHING they will need to be successful in crisis communication.
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Build Career Readiness Across Disciplines
Discover additional Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.