
#SocialMediaWellness: Exploring a Research Agenda for Healthy Social Media Consumption
Breanne Mertz
Ashley Hass
Kelley Anderson
About this webinar
This session explores the idea of Social Media Wellness in both research and pedagogical contexts. First, the speakers will present their research titled, #SocialMediaWellness: Exploring a Research Agenda for Healthy Social Media Consumption, which won Best Paper in the Marketing of HigherEd SIG Future Trends in Consumer Behavior Special Session at the Winter 2022 American Marketing Association (AMA) conference. Second, the speakers discuss how the topic of social media wellness can be intertwined and cultivated in the classroom. Time for discussion is allotted following the presentation.